Safiya

Safiya is the editor and founder of TheBeautyInsideOut. With 7 years of experience in the beauty industry, she has been contributing content since its inception in 2016. She's keen on trying out skincare from various verticals - be it Western skincare, Korean beauty, or Indian Ayurveda and sharing their unbiased opinions on them.

Anomaly Haircare By Priyanka Chopra Launches in India

Actress Priyanka Chopra’s haircare brand Anomaly makes it debut in India Today. Internationally launched in 2021 in partnership with Maesa, it’ll be exclusively available on Nykaa.com in India. The USP of the brand is quite appealing. Anomaly Products are clean, cruelty free and vegan. They do not contains Sulphates, Parabens, Pthalates, Mineral Oil or Dyes.

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Lakme Lumi Cream Review : Is it a Moisturizer with Highlighter?

Lakme Lumi Cream

Lakme is one of the Indian Cosmetics Brands that’s loved by many not only for its quality makeup but also for its affordable price. This Lakme Lumi Cream quickly gained consumers’ attention when it was launched last year. All due to its skincare+makeup USP. Since then it has received mixed reviews. Hypothetically, this is considered

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